Chai Monkey
A DTC tea brand with a loyal home market and zero visibility in the US — entering the most competitive search landscape of their category from scratch.
+420% organic traffic in 12 months
Chai Monkey was effectively invisible to US buyers. Their store had thin technical foundations, no content engine and no local presence in the market they were trying to win. Paid alone couldn't carry US expansion profitably.
The approach.
Technical SEO overhaul
We fixed crawlability, speed and structured data so US search could properly understand and surface the store.
Content strategy
A content engine built around high-intent US search terms — education, comparison and category pages that earn rankings.
Local SEO
Google Business and local signals to establish presence and trust in the new market.
Authority building
Relevant, high-quality link placements to compound rankings through year one.
What changed.
“We went from invisible to ranking top 3 for our most important terms. The team genuinely understands ecommerce SEO.”
More results.
Ready to be the next case study?
Book a free 30-minute strategy session. We'll audit your store live and show you exactly where the growth is.